Overhaul Your About Me with These 5 Tips - Personal Branding Blog - Stand Out In Your Career

Overhaul Your About Me with These 5 Tips - Personal Branding Blog - Stand Out In Your Career Not everyone gets overjoyed at the thought of rewriting their About Me. But, if you maintain  any sort of digital presence, its a necessary evil. Give your professional bio a makeover with these five tips. 1. Show off your  personality. Dont be too stiff or serious (unless thats how you are in real life.) Use conversational language. You want people to recognize your tone, and feel like this paragraph is a true representation of who you are as a person. Good: Kristen Vanstrom loves her dogs.   Great: Kristen Vanstrom is obsessed with her two fur children, Beauford and Lucille. While the first  version isnt horrific, the second statement  shows off my personality. 2. Highlight your top 3 accomplishments. Avoid going  on and on about dozens of mini accomplishments. Yes, being a college graduate is great, but dont hold onto your alma mater with a death grip. Especially if youre a few years into your career, it wont do you much good. Pick 3 relevant accomplishments. Dont talk about your waitressing wins from ten years back. Unless that  applies  to your current career path, its not necessary. And remember, highlighting more than three will make your bio sound stuffed and exaggerated, especially if youre a recent college graduate. 3. Invite followers  to opt in. You dont have to include your personal cell number, but why not reserve a keyword with a text marketing provider? Or, if text marketing isnt your thing, start an email list and offer a free download in exchange for the opt in. If someones reading your About Me, theyre probably one of your fans, or could be in the future. Point is, they like your content, and you should  capitalize on this opportunity to connect. 4.  Update it once every 90 days.   Dont let your About Me go  stale. Ideally, you should be moving at a professional pace that requires you to make edits every 90 days. If not, that means youre stagnant in your career, which is an even bigger issue. 5. Make sure its cohesive across platforms. Once youve completed your final version, copy and paste this across all applicable platforms. For example, if you are a guest blogger in  five different marketing publications, you want your bio to read the same for each. Lets say my bio on Personal Branding Blog says, Kristen Vanstrom is a writer. But, on another platform, it says Kristen Vanstrom is a musician. These conflicting bios will mess  up my brand image, and confuse potential followers. If you want to be a digital  rockstar, you have to own your personal brand. That all starts with having an undeniably unique About Me.